ABOUT PEOPLE CHOICE
We started as Belgium's first casting agency with real people. Today we are the first casting agency to combine that human touch with AI innovation.
Founded in 1992 by Chris Nachtergaele and Isabelle de Witte, People Choice pioneered in developing a new kind of talent agency. Instead of focusing solely on professional models, we built a diverse network of real people with real stories.
Today, under the new leadership of Chloë A., we're entering a new chapter. The heart of what we do remains the same: scouting authentic people and bringing fresh energy to every casting. But we're also adding smart tools to move with the times.
EMBRACING THE FUTURE
We're proud to be Belgium's first AI-supported casting agency. Where technology meets humanity.
Real & Digital
We still work with real people, not just digital faces. Every project is personally guided by our team from start to finish. And we use AI — in the form of digital twins or to create user friendly, streamlined workflows.
Our Mission
We help brands find the right faces while protecting the rights, identities, and individuality of every person we work with.
